AN EASY & COMFORTABLE WAY TO MASK UP

CHECK OUT OUR INNOVATIVE DESIGN with 'The SOSHELL'

HELPING ONE MASK AT A TIME

We are donating $2 from each mask sale to help our neighbors in the food working community.

We will send a portion of every mask sale to support Family Meal, a local 501(c)(3) non-profit that is supporting some of our most vulnerable workers right now; restaurant and agricultural workers. Family Meal’s mission is to distribute grants to help with medical debt, as well as, Covid-19 micro relief grants.

VISIT FAMILY MEAL

Dare Heart

The Origins

Kim Campbell, the founder and designer behind the Dare Heart brand.

After decades as a professional portrait photographer, Kim has witnessed how the expectations society places on women — prescribing how they should look — affects their self-esteem and confidence. Her powerful antidote is to create a clothing brand that embraces women in their current beautiful bodies. 

Kim hopes that Dare Heart's uplifting product line inspires individuals to be courageous in big and small ways. Kim firmly believes in the collective power of womxn (assigned or self-identified) to turn ripples into waves.

We're All Adapting

Our Pandemic Pivot

Kim ordered a bolt of 100% cotton woven fabric sprinkled with hearts on it in early March. Her instincts told her that something big was happening and she wanted to help people face it.

After making and wearing masks, she tried her hand at redesigning a now necessary garment so that it would have a greater chance of adoption. With 'The Soshell' she was able to construct a soft garment with a private pocket of air to breath that took the face mask off your mouth, kept glasses from fogging up and more importantly could be worn conveniently around your neck, ever ready. 

Coming soom

Comfort & Beauty

Soft and steadfast cotton

Rather than squeezing you into a shape never meant in nature, we chose to embrace the differences that make women real, powerful, and uniquely wonderful with a line of soft, cotton, comfort underwear to better fit your body, values, and lifestyle.

These are the undies real woman have hoped for with the most comfortable fit, gorgeous prints, and sophisticated color ways.

Designed with natural fibers, our underwear are something to adore. Step into them, day or night, for the ultimate in comfort.

A peek at the things we are thinking about

News & MUSE

What Eighty Years Means to Me
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What Eighty Years Means to Me

Over eight decades ago today, on June 10th 1940, my mother Nancy was born. A sensitive, kind and creative soul who lived to help others. Growing up...

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Life Takes Courage

From the moment we are born to our inevitable expiration, life is guaranteed to offer the highest highs and the lowest lows and a great deal of med...

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